We’ve pledged 1% of our earnings to plant a tree for every new project
We’ve pledged $5 from our earnings to environmental restoration and plant a tree for every new project
WHAT WE COMPLETED:
+ BRAND STRATEGY & identity
+ CREATIVE DIRECTION
+ COLLATERAL DESIGN
+ Packaging order
+ Shopify website
01. Eikona | holistic skincare brand
OUR PORTFOLIO
Eikona was developed as a spiritual skincare brand rooted in ritual, dark feminine and a heavy focus on skin barrier restoration. "Eikona" means "The mirror of the soul" so that is what we used to guide the creative with this project.
On a logistics level, through market research, it became clear that many skincare brands position themselves within either a clinical, results-driven space or a soft holistic space. There is a growing opportunity within the market for brands that feel calm, grounded and emotionally connected, yet more alternative than the average holistic brand.
The intention behind Eikona was to create a brand that feels wholesome but with more sophistication. The visual identity leans into autumn tones, delicate typography and subtle texture, allowing the brand to feel both elevated and approachable.
The result is a brand that sits confidently within the premium skincare space while offering a more trendy alternative to your standard holistic branding.
Let's work together
BEGIN PROJECT
Every detail of Eikona was designed to feel unique, intentional and deeply aligned with their purpose.
If you too are building a brand rooted in ritual and care, Saint Luna Studios offers bespoke brand identity and digital design experiences for thoughtful, aesthetic-led businesses.
